2019 / Electric meets Reality

The MG EZS is the first mass-produced battery-powered electric vehicle within the financial reach of everyday Australians. It’s the first electric car made real for them.  This idea is a telegraphic demonstration of that thought.  The physical constructions represent reality. The projections represent electricity. Together they show how the MG EZS will positively impact Australia with four interactive installations.

3
Projectors
15
Virtual cars
0-100
6.3seconds
play video see all work